Privacy Policy

Last updated: March 5, 2026

Yibin pathfindr international trading Co.,Ltd (“we”, “us”, or “our”) operates the website https://vilipets.com (the “Site”). This page informs you of our policies regarding the collection, use, and disclosure of Personal Information we receive from users of the Site, especially those who are passionate about their pets.

We are committed to protecting your privacy and the information you share with us about you and your furry friends. By using the Site, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

We collect several types of information to provide and improve our service to you, your pets, and to process your orders.

Personal Data
While using our Site, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you. This includes:

  • Contact Information: Full name, email address, phone number, and shipping/billing address.

  • Pet Information: To help us recommend the best products, you may provide us with information about your pets, such as their name, breed, age, weight, and dietary restrictions or health conditions (e.g., allergies, sensitive stomach). This helps us ensure you get the right food, supplements, or accessories.

  • Account Information: Username, password, and order history.

  • Payment Information: Credit card details, PayPal email, or other payment method details. Please note that we do not store full credit card information on our servers; this is processed securely by our third-party payment processors.

Usage Data & Cookies
We may also collect information on how the Site is accessed and used (“Usage Data”). This Usage Data may include information such as your computer’s Internet Protocol address (IP address), browser type, browser version, the pages of our Site that you visit, the time and date of your visit, the time spent on those pages, and unique device identifiers.

We use cookies and similar tracking technologies to track activity on our Site and hold certain information to improve your shopping experience (e.g., remembering your cart items).

2. How We Use Your Information

Yibin pathfindr international trading Co.,Ltd uses the collected data for various purposes:

  • To process and fulfill orders: To manage your purchases, payments, and arrange for shipping of pet supplies to your doorstep.

  • To provide personalized recommendations: Based on your pet’s breed, age, or past purchases, we may suggest products (like the right kibble size or a durable chew toy) that we believe will be useful to you and your pet.

  • To communicate with you: To send you order confirmations, shipping updates, and respond to your customer service requests.

  • To send marketing communications: With your consent, we may send you newsletters, promotional offers, and new product alerts tailored to pet owners. You can opt-out at any time.

  • To improve our Site: We constantly analyze the data to understand how our customers browse and interact with our products, allowing us to improve the website layout and product offerings.

  • To detect and prevent fraud.

3. Legal Basis for Processing (for EEA/UK Visitors)

If you are from the European Economic Area (EEA) or UK, our legal basis for collecting and using the personal information described above depends on the information we collect and the specific context in which we collect it. We may process your personal data because:

  • We need to perform a contract with you (e.g., to fulfill your order).

  • You have given us permission to do so (e.g., for marketing emails).

  • The processing is in our legitimate interests (e.g., for fraud prevention) and it’s not overridden by your rights.

  • To comply with the law.

4. Sharing Your Information

We do not sell, trade, or rent your Personal Information to others. We may share your information with trusted third-party service providers who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. These include:

  • E-commerce Platform Providers: Such as Shopify or WooCommerce, who host our site.

  • Payment Processors: Such as PayPal, Stripe, or other gateways to process your payments securely.

  • Shipping Carriers: Such as FedEx, DHL, or USPS to deliver your orders.

  • Marketing and Analytics Partners: Such as Google Analytics, Meta (Facebook) Pixel, and email marketing platforms (e.g., Klaviyo, Mailchimp) to help us understand our customers and reach them with relevant ads.

We may also disclose your information if required by law or to protect our rights.

5. Your Data Protection Rights

Depending on your location, you have the following data protection rights:

  • The right to access, update, or delete the information we have on you.

  • The right of rectification. You have the right to have your information corrected if it is inaccurate or incomplete.

  • The right to object. You have the right to object to our processing of your personal data.

  • The right of restriction. You have the right to request that we restrict the processing of your personal information.

  • The right to data portability. You have the right to be provided with a copy of your information in a structured, machine-readable format.

  • The right to withdraw consent. If we rely on your consent to process your personal information, you have the right to withdraw your consent at any time.

  • The right to opt-out of the sale of personal information (under the California Consumer Privacy Act – CCPA). As stated above, we do not sell your personal information.

To exercise any of these rights, please contact us at: johnson@vilipets.com

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track activity on our Site. Cookies are files with a small amount of data which may include an anonymous unique identifier. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Site, such as the shopping cart feature.

7. Data Retention

We will retain your Personal Information only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your information to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

8. Security of Data

The security of your data is important to us, but remember that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Information (including SSL encryption technology), we cannot guarantee its absolute security.

9. International Transfer

Your information, including Personal Data, may be transferred to — and maintained on — computers located outside of your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those of your jurisdiction. If you are located outside China and choose to provide information to us, please note that we transfer the data to our servers and process it there. We will take all steps reasonably necessary to ensure that your data is treated securely.

10. Children’s Privacy

Our Site does not address anyone under the age of 16. We do not knowingly collect personally identifiable information from children. If you are a parent or guardian and you are aware that your child has provided us with Personal Information, please contact us.

11. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Last updated” date at the top. You are advised to review this Privacy Policy periodically for any changes.

12. Contact Us

If you have any questions about this Privacy Policy or your data, please contact us:

  • By Email: johnson@vilipets.com

  • By Mail: Yibin pathfindr international trading Co.,Ltd, [Your Company Address, if you wish to add it]